NBC News
News division of NBC. Parent is Comcast via NBCUniversal.
How We Measure Tone
Tone is a numeric score from −6 to +6 measuring how a statement characterizes legislation — not whether we agree with it. The score reflects language intensity, not correctness.
“They named a mass detention bill after one victim to make it politically impossible to oppose.”
— Joy Reid on the Laken Riley Act“The concern from civil liberties groups is the 48-hour takedown mandate — that gives platforms an incentive to over-remove content.”
— Chris Hayes on the TAKE IT DOWN Act“The bill passed the House 218 to 206 with two Democratic votes. It faces a 60-vote threshold in the Senate.”
— Jake Tapper on the Sports Act“The One Big Beautiful Bill was a solid win, in part because it dodged some terrible policy.”
— Kimberley Strassel on the OBBBA“This is a common-sense bill. Laken Riley would be alive today if this law had been in place.”
— Sean Hannity on the Laken Riley ActTone measures how a personality frames legislation, not whether their framing is accurate. A +5.0 and a −5.0 can both be factually correct — the score reflects advocacy intensity. We don't rate outlets as left or right. We measure what they say.
On-Air Talent Spend
Publicly reported compensation for tracked personalities at NBC News. Sources: court filings, trade press, SEC disclosures.
Legal Exposure
Court cases involving NBC News personalities where public statements were challenged under oath or in legal filings.
On Air vs. Under Oath
No Contradictions Documented
No instances have been documented where NBC News personalities made public statements contradicted by sworn testimony or court filings. This section populates when legal proceedings expose discrepancies between on-air claims and private communications.
Coverage Patterns
Topics where NBC News appeared in GDELT media analysis. Article counts and tone reveal what this outlet amplifies or downplays.
| Topic | Type | Articles | Outlets | Avg Tone | Analyzed |
|---|---|---|---|---|---|
| Save america act | bill | 250 | 130 | -0.7 | 2026-03-29 |
Detected Trends
Statistically detected patterns — narrative alignment, coverage gaps, coordinated messaging, and contradictions — where NBC News appears.
Major outlets aligned critical on this topic
6 major outlets show unusual tonal agreement (spread: 0.0, avg: -0.7). Outlets: Fox News, Breitbart, The Daily Caller, NBC News, The Daily Beast.
Tracked Personalities at NBC News
Media figures at this outlet whose statements are being monitored.
